Visual Communications

Introduction to Visual Communications

Visual Communications is a dynamic field that focuses on the use of visual media to convey messages, ideas, and information. From graphic design and branding to advertising and digital media, this major prepares students to use visual elements like typography, color, imagery, and layout to communicate effectively. In a world dominated by digital platforms, mastering visual storytelling is key to making an impact in a variety of industries.

Why study Visual Communication?

In today’s media-saturated world, the ability to communicate effectively through visuals is more important than ever. Visual Communications professionals shape how brands, products, and ideas are perceived across platforms, from print to digital. This major equips students with the skills to create compelling designs that capture attention, influence behavior, and communicate powerful messages across multiple media.